Sunday, May 31, 2009

Hot and Covered...Common Projects + Moscot Sunglasses








" Doubtless a future classic."







We’ve seen these everywhere this week and rightly so. I thought I’d let the dust settle before posting them, but I’m a big fan. In an era where collaboration is commonplace, many feel thrown together, lacking meaning or grace. However, these sunglasses are an example of this process at its best. It’s a marriage of two brands defined by their commitment to craftsmanship. Most importantly it feels fresh and interesting, something many collaborations fail to achieve. From the frames themselves to the minimal case and branding, the end product is beautifully executed. They fit as naturally into Moscot’s tradition of well built plastic frames as they do Common Projects’ renowned minimalism. Individually both brands are characterised by balance and consideration, in working together that’s been heightened. Though many have been quick to point out the Wayfarer associations, for me, these feel squarer and heavier than Ray Ban’s staple. What’s emerged is a sleek but sturdy alternative to traditional options. I’m usually drawn to tortoiseshell - a fan of Persol and Shuron - but these black frames are just as appealing. They are expensive, but doubtless a future classic.









Special Thanks Blogged Post by Simon Roe

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